
Building Professional Services
The Siren's song
Thomas E. Lah, Mitchell Peterson, Steve O'Connor
Résumé
- Managing the professional services business at every stage of its lifecycle
- Focusing on the key factors that drive success: revenue, references, and repeatability
- Responding to the unique challenges faced by professional services in product-based companies
- Aligning services with the rest of the organization
- Establishing effective metrics and business review processes
- The four phases of building a successful professional services organization
- Frameworks for organization, project delivery, solutions development, and operational infrastructure
- Customer engagement models and workflows
Drawing on their experience working with leading technology service providers, the authors cover every aspect of professional services: strategy, tactics, and operations. From financial models to customer relationships, Building Professional Services will help you transform the promise of services into a profitable reality.
Contents- 1. Mapping the Voyage.
- 2. Setting the Parameters.
- 3. Levers for Profitability.
- 3. Levers for Profitability.
- 5. Selling.
- 6. Delivering.
- 7. Productizing.
- 8. Promoting.
- 9. Operational Infrastructure.
- 10. Putting It All Together.
- 11. Customer Engagement Workflow.
- 12. Four Phases of Building PS.
- 13. Unique Issues.
- 14. Summary of Key Concepts.
- Appendix A. Evaluating Your Service Vendors.
- Appendix B. Key Financial Models
- Appendix C. PS Business Review.
- Appendix D. Sample Project Review.
- Appendix E. Solution Portfolio Management.
- Appendix F. Customer Request and Qualification Form.
Caractéristiques techniques
PAPIER | |
Éditeur(s) | Prentice Hall |
Auteur(s) | Thomas E. Lah, Mitchell Peterson, Steve O'Connor |
Parution | 02/07/2002 |
Nb. de pages | 360 |
Format | 18 x 24,2 |
Couverture | Relié |
Poids | 935g |
Intérieur | Noir et Blanc |
EAN13 | 9780130353894 |
ISBN13 | 978-0-13-035389-4 |
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